An increase in
ageing population and rising demand for oral care are offering
enormous opportunities for product innovations and developments to
oral care providers. Rising awareness of oral care and the quality of
services provided by dental care providers are some important factors
driving the Oral
Hygiene
Market.
In addition to this, innovative products development and rising
demand for aesthetic dentistry in developing nations is expected to
drive the growth of the oral hygiene industry.
Emerging
technologies will have a great impact on the overall growth of this
market as it will help in reducing the turnaround time spend on
dental procedures and improve the efficiency of the dental care
providers. Lack of consumer awareness is the biggest challenge faced
by this market; however, this market has immense growth opportunities
as a result of less rigorous laws with respect to advanced products
development and their pricing.
Market
Segmentation
- Based on product type:
- Breath Fresheners
- Dental Floss
- Mouthwash
- Denture Care
- Toothbrushes and Replacement Heads
- Toothpaste
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This research report
on the oral hygiene industry analyzes its market segments and major
geographies. It provides an analysis of industry growth drivers,
restraints, current market trends, market structure, and market
projections for the coming years. It also includes an analysis of the
recent technological developments in the oral hygiene market,
Porter’s five force model analysis, and detailed company profiles
of the top industry players. The report provides a review of the
micro and macro factors significant for the existing market players
and new entrants.
The major
geographies analyzed under this research study are North America,
Europe, the Asia-Pacific, and the Rest of the World.
The Key
Players dominating this market
are Colgate-Palmolive Company, GlaxoSmithKline Plc, Procter &
Gamble Company, Costco, Kroger, Safeway, Wal-Mart, Dentsply
International (U.S.), Ivoclar Vivadent (Liechtenstein), Danaher
Corporation (U.S.), Heraeus Dental (Germany), 3M-ESPE (U.S.), GC
Corporation (Japan), and others.
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