Flash card or memory card and USB flash drives are electronic data
storage devices with a flash memory, usually used to store digital
information. Need for development of these devices emerges by the
growing need for a compact and easy to maintain storage device.
Earlier floppy disk and CDs were used for data storage but as they
were prone to damages and the stored information posses the risk of
being permanently getting eroded, this led to the development of
flash cards and USB flash drives. The USB flash drives and flash
cards are touted as being user friendly and easy-to-use as they are
compact and portable enough to be carried in a small pocket and can
be connected into any device such as computer with a USB port or a
card slot.
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Flash memory card developers are presently manufacturing devices that
have high storage capacities, which are similar to hard disk drives
(HDDs). 256 GB is the maximum storage capacity of flash cards which
currently exist in market. Manufacturers in order to retain and gain
new customers are developing and delivering high storage capacity
products. Moreover, a trend is observed among the customers
especially teenage and middle aged groups, to possess storage device
with highest storage capacities. To take advantage of this trend,
manufacturers are offering flash cards and USB flash drives with high
storage capacities.
One of the major factors contributing to the growth of flash cards
and USB flash drives market growth is the rising demand for robust
memory storage devices which are highly compact with maximum storage
capacity. In addition, the global flash cards and USB flash drives
market is witnessing the growing adoption of high-density cards used
for data storage, by flash memory card sellers. However, the market
poses a strong challenge in terms of growth by rising number of
portable devices with high in-built memory.
The market for flash cards is segmented on the basis of application
into communication devices, cameras or camcorders and others which
includes gaming consoles. Moreover, the flash card market is
segmented on the basis of type into compact flash cards, secure
digital cards, mini secure digital card, micro secure digital cards,
xD-Picture Card, multi media cards and smart media card. In addition,
the USB flash drives market is segmented on the basis of capacity
into 4GB, 8GB, 16GB, 32GB, 64GB and more than 64GB. On the basis of
type the market of USB flash drives is segmented into USB flash drive
generation 1.0, drive generation 2.0 and generation 3.0. Generation
3.0 is considered to the latest of its kind.
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Some of the key players in the USB flash drive market are -DATA
Technology Co., Ltd., Buffalo Technology (UK), Ltd., Add On
Technology Co., Ltd., Corsair Memory, Inc., Edge Tech Corporation,
Hewlett- Packard, Ennova Direct, Inc. and Imation Corp. among others.
The key players of flash memory cards market are SanDisk Corp.,
Kingston Technology Corp., Toshiba Corp., Samsung Group and Transcend
Information Inc. among others.
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