Small
appliances market is forecasted to grow substantially in all
market segments through 2016 owing to the rise in living standards
and need for more comfort. Small appliance industry consists of home
appliances that are movable or partially movable and can be used on
tables, counters, or other platforms. The growth of small appliances
market is expected to be driven by product innovation, upgradation of
existing products, and value-added features in the coming years.
Small appliances are generally categorized as commercial and home
appliances. Commercial appliances are meant for business or office
settings, while home appliances are used for household purposes.
Popular home appliances target health issues and promise consumer
restaurant experience at home.
Some of the major
advantages of using these small appliances are:
Time saving
Reduction in manual
efforts
Effective results
Market Segmentation
Based on Products
Food Preparation
Appliances
Heating Appliances
Irons
Personal Care
Appliances
Small Cooking
Appliances
Small Kitchen
Appliances (Non-cooking)
Vacuum Cleaners
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Report Copy :
This research
report provides an analysis of the market depending on its major
market segments and geographies. The major regions analyzed
under this research report are:
Europe
North America
Asia-Pacific
Rest of the World
This report provides
a complete analysis of the major industry segments, current market
trends, market structure, industry growth drivers, restraints, and
market projections for the coming years. It also includes analysis of
technological developments in the small appliances market, Porter’s
five force model analysis, and detailed company profiles of the top
industry players. It provides a review of the micro and macro factors
significant with respect to new entrants and existing market players
along with detailed value chain analysis.
Major Players
Some of the key
players dominating this market are Haier, BPL Group, Brother
Industries, Blendtec, Braun Company, Hamilton Beach Brands, Kitchen
Aid, Krups, Meyer Corporation, Philips, Proctor Silex, Russell Hobbs
Inc., Tiger Corporation, Zojirushi Corporation, and others.
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