The perpetual
obsession among the younger generation, both men and women, to look
young and beautiful is influencing the demand for Personal
Care
Appliances
and this demand is expected to remain modest in the future. In the
present scenario, customers are very particular about their health
and looks, and this is the reason behind the continuous increasing
demand for personal care appliances.
There are several
appliances related to personal care that has acquired a position in
the daily routine life of a person. These products are hair setters,
hair clippers, trimmers, massagers, electric toothbrushes, etc. that
are gaining popularity worldwide. The success of these products since
decades and innovative products down the line are continuously
penetrating the market of personal care appliances.
The personal care
appliances market is expected to experience steady growth and it has
better opportunity in regions like Latin America and Asia Pacific.
Currently, Europe is the largest market followed by the United
States. Asia-Pacific will be the fastest growing market in the coming
years due to of the high population rate and consequently the high
demand for such products in this region.
Improving lifestyles
and increase in disposable incomes of customers are the major factors
driving the market of personal care appliances. Among the several
products category, oral care is expected to remain the fastest
growing category. The hair removal appliances segment is expected to
have a sustaining long term market in the coming future. The
continuous development and advancement in the hair removal category
will further drive the market.
Major geographies
covered in this report are North America, Europe, Asia-Pacific and
ROW (Rest of the World)
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Some of the major
players in the personal care appliances market are Lion Corp,
Colgate-Palmolive, Conair Corp, Braun GmbH, Norelco Consumer Products
Company, Johnson & Johnson, Panasonic Corporation, Helen of Troy
L.P, Royal Philips Electronics NV, HoMedics Inc, Remington Products
Company, GABA GmbH, Procter & Gamble, and Groupe SEB among
others.
This market research
report analyzes important market segments, and major geographies.
This report is a complete study of current trends in the market,
industry growth drivers, and restraints. It provides market
projections for the coming years. It includes analysis of recent
developments in technology, Porter’s five force model analysis and
detailed profiles of top industry players. The report also includes a
review of micro and macro factors essential for the existing market
players and new entrants along with detailed value chain analysis.
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