Diapers Market - Global Industry Analysis, Market Size, Share, Growth And Forecast 2011 – 2017

Transparency Market Research (TMR), a U.S.-based market research firm, has announced the release of a new market research report. The new report, titled ‘Diapers Market - Global Industry Analysis, Market Size, Share, Growth And Forecast 2011 - 2017’, delves into the statistics of the global diapers market and comes up with reliable market predictions for the same for the forecast period of 2011 to 2017.The global diapers market is expected to grow to a market value of US$63.2 billion by 2017, thanks primarily to falling infant mortality rates, growing geriatric population, and rising number of women workers.

Before examining the statistics of the global diapers market, the report profiles factors such as trends in birth rates across various regions in the world. Despite the growing market share of adult diapers, baby diapers remain the strongest segment in the global diapers market. Other factors affecting the global diapers market include per capita annual disposable incomes in various countries and trends in the number of women professionals. The report explains all of these and elaborates upon their impact on the global diapers market.

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The global diapers market is divided by product, age, gender, and geography. By product, the global diapers market is divided into cloth diapers, disposable diapers, training nappies, and swim pants. Disposable diapers led the global market in 2010, and are expected to continue their dominance in the coming years. This is not just due to their convenience to the average consumer, but their recent incorporation of biodegradable diapers. The growing acceptance of green products in all walks of life is being observed in the global diapers market as well, with environment-friendly biodegradable diapers expected to enjoy a steep growth curve. The other categories within disposable diapers include ultra-absorbent diapers, super-absorbent diapers, and regular diapers.

Baby diapers and adult diapers constitute the two segments of the global diapers market by age. The former is the leading category but increasing healthcare standards all over the world are expected to help the adult diaper market expand at a healthy rate. The Latin American adult diapers market had the largest share in the global market for adult diapers market and is expected to keep increasing at a steady rate.

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Other than Latin America, North America, Europe, and Asia Pacific are the other geographical segments analyzed in the report. Europe leads the market, holding slightly more than a third of the market. North America holds a little more than a fifth of the global diapers market. The North American market is suffering from high degree of penetration, with the near-100% penetration preventing further growth of the market. A similar situation can be observed in Western Europe, where developed economies and advanced healthcare standards have resulted in a nearly 100% penetration of the diapers market.

Declining birth rate in First World countries is expected to be the major restraint to the global diapers market. Low birth rate is compounding the low growth rates enforced by the high degree of penetration.The major market players covered in the report include Kimberly and Clark, Hengan, Kao Corporation, and Procter & Gamble. An overview of each company is accompanied by a detailed SWOT analysis.

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