Home
care market is growing considerably as the number of people
opting for home care services rather than medical care in hospitals
is increasing day by day. Home care services are cost effective and
hence mostly referred by patients. The global market for home care
products is growing significantly due to increasing adoption of this
trend in developed economies; however, it is expected to witness an
increase in demand in developing countries in near future due to the
growing awareness about home care services.
Growing health
awareness, improving standards of living, and increase in per capita
income of people are some of the reasons driving the growth of home
care industry. Currently, there are number of players engaged in the
business of home care product manufacturing. Wide range of product
availability and variation in prices is also fuelling the market
growth. Packaging innovation and technological developments for
better results are some other factors driving the market growth.
Despite of the
economic downturn in past few years, there is a growing demand for
home care products from developing markets like India and China due
to tremendously growing population; however, some hard pressure
consumers in US and Europe are forced to cut back.
Market
Segmentation
- Based on Product
- Air Care
- Bleach
- Dishwashing
- Insecticides
- Laundry Care
- Polishes
- Surface Care
- Toilet Care
This research report
analyzes this market based on its market segments and major
geographies. Geographies analyzed under this research study are North
America, Asia Pacific, Europe, and Rest of the World. This research
report provides complete analysis of major market segments, current
market trends, factors driving market growth, restraints, industry
structure, and market projections for upcoming years.
Report also provides
analysis of technological improvements in this industry, Porter’s
five force model analysis, and complete company profiles of top
market players. It provides review of micro and macro factors
significant for existing market players and new entrants along with
detailed value chain analysis.
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Major Players
Some of the Key
Players dominating this market
are Abbott Laboratories, Baxter International, Devilbiss Healthcare,
Drive Medical, Graham-Field Health Products Inc., Hard Manufacturing
Co., Hollister, Invacare, Kimberly-Clark Corporation, Medline
Industries Inc., Philips, Sunrise Medical Inc., and others.
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