According to a new
market report published by Transparency Market Research entitled
“Water Purifier Market - Global
Industry Analysis, Size, Share, Growth, Trends and Forecast 2015 -
2023,” the Global
Water
Purifier
Market
is expected to reach a value of US$95.57 bn by 2023. The market is
estimated to expand at a CAGR of 9.0% during the forecast period from
2015 to 2023.
Water purification
is the removal of biological contaminants, undesirable chemicals
suspended solids, and gases from water. The goal of this process is
to produce water that is fit for consumption. Other than to produce
drinking water, water purifiers are also designed for medical,
pharmacological, chemical, and industrial applications. The methods
for water purification include filtration, sedimentation,
distillation, activated carbon, chlorination, and the use of
electromagnetic radiation such as ultraviolet light. Membrane filters
are also widely used to filter both drinking water and sewage.
Purifying water helps reduce the concentration of particulate matters
such as suspended solids, bacteria, parasites, algae, and viruses,
but also reduces the amount of dissolved material derived from the
surface. The drinking water quality standards are typically
established by local governments and international standardization
authorities. The standards generally include minimum as well as
maximum concentration of contaminants, depending on the purpose of
water use.
The rapid population
growth globally has generated a large amount of water pollution,
particularly in urban areas where population growth is greater, and
the presence of the number of industries that dump waste water into
the rivers is increasing. Also, the unevenness of freshwater
availability, especially in the Middle East, forces countries to rely
on ocean water, leading to increased demand for desalination
processes. These are the key driving factors that have led to the
growth of the water purifier market worldwide. Low maintenance of the
water infrastructure has led pipelines to exceed their replacement
dates. This also pollutes the supply water, further increasing the
demand for separate water purifiers across all major sectors.
Industries consume 20% of water globally and are the worst affected
during water crisis, so the demand for water recycling is further
increasing in industries, which also propels the demand for water
purification equipment in this sector. Moreover, increasing consumer
awareness about drinking water quality and expanding construction
activities in both the commercial and residential sectors have also
increased the demand for water purifiers. The global water purifier
market generated revenues worth US$ 44.78 Bn in 2014 and is projected
to expand at a CAGR of 9.0% during the forecast period (2015 –
2023) to reach US$ 95.57 Bn by 2023.
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On the basis of
technology, the water purifier market is categorized into gravity
purifiers, RO purifiers, and UV purifiers. The RO water purifiers
pass water through a membrane, which filters out a large number of
water contaminants, depending on pore size. The growing number of
water-borne diseases globally has led to an increase in the demand
for RO purifiers over traditional gravity purifiers. On the other
hand, UV purifiers are also gaining momentum in the water purifier
market due to their advanced water filtration technology using UV
light to kill water contaminants.
On the basis of
end-users, the water purifier market is segmented into industrial,
commercial, and household segments. Rapid industrialization has
increased the demand for water purifiers in the industrial segment,
where purified water is used to carry out various large-scale
processes. Furthermore, awareness regarding health issues related to
water contamination and various filtration technologies available for
their prevention is increasing, leading to a significant pace of
growth for the household segment of the water purifier market.
Asia Pacific and
Middle East and Africa (MEA) are the major geographies that drive the
growth of the global water purifier market. In 2014, key water
purifier vendors included Tata Chemicals Ltd., Pentair Residential
Filtration, LLC (EVERPURE), GE Corporation (Water). Eureka Forbes,
Kent RO Systems Ltd, Aquatech International, Aquasana, Inc., Culligan
International Company, Brita GmbH, and Kaz USA, Inc.
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